Message from CEO
Message from CEO
Innovation and tireless effort towards growing the marriage-hunting market
The number of Google searches with the keywords for both "Kon-Katsu (marriage hunting)" and "Omiai (arranged marriage)" has surged some 200 to 300 percent over the last five years, indicating growth in both awareness of and the market for consumers interested in marriage. IBJ was the first in Japan to launch an online marriage-hunting service, and has since begun offering offline services as well. With a unique business model that offers a full range of marriage-hunting services, IBJ has cemented a place for marriage-hunting culture in the world.
To address the problem of Japan's low birth and marriage rates, the national government and local governments are allocating funds to marriage-hunting projects. Favorable conditions for marriage-hunting business make future market growth likely. This is why there is an increasing need for the services IBJ provides.
By continuing to innovate and tirelessly work towards our objectives, we will bring new value to the world while continuing to be a company that makes a difference in society.
Leveraging the expertise we developed in Japan, we have established a base in Taiwan from which to expand into high-growth overseas markets, which will likely soon face the same issues Japan is now confronting.
Message from COO
Creating an Always Evolving Marriage-Hunting Platform
Since its founding, IBJ has followed its management philosophy of "bringing happiness to people linked by Go-En (fate),” working to help as many couples as possible get married. Through these efforts, we have strived to create new value for people in married life, family life, and other areas of life design.
Utilizing our own marriage-hunting platform, we operate and provide a comprehensive lineup of both online and off-line marriage-hunting services—services without peer in or outside Japan.
With a staggering 360,000 registered marriage hunters—more than any other company in Japan—and our growing chain of 1,030 franchise shops, we have helped the many people who use our services to find their way to marriage.
The next step involves further developing our platform to give us an advantage in markets poised for further growth. This will mean training the people who will provide these services and investing resources into a system that makes the most of their ability to develop new services. Taking advantage of this platform, we will bolster efforts to improve cooperation with national policies and enhance marriage awareness with an eye to growing member and married couple numbers and achieving further business growth.
The two of us believe strongly in our motto, onkochishin, which can be roughly translated as “learning from the past.” It means cherishing culture as it was in the good old days while bringing about new things.